Category: Marketing

Introduction The Telephone Consumer Protection Act (TCPA) of 1991 is a U.S. federal statute that places restrictions on the use of automated dialing and artificial voice (“robocalls”) to residential and mobile phone lines for solicitation purposes. The Federal Communications Commission (FCC) regulations at CFR Title 47, Part 64, subpart L: “Restrictions on Telemarketing, Telephone Solicitation, […]

Introduction Controlling the Assault of Non-Solicited Pornography and Marketing Act (CAN-SPAM) is a U.S. federal law that places restrictions on commercial email messages. Requirements CAN-SPAM applies to emails sent for the purpose of advertising or promoting a commercial product or service. The law requires that: Email header information (the “From,” “To,” “Reply-To,” and routing info) […]